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MP9004330571-1150

Social media

  • Researching the level of understanding and use of social media tools in your own company
  • Providing a competitive analysis
  • Creating a strategy to use social media tools for existing objectives – ie, no new initiatives until a mature stage of use
  • Creating and empowering ambassadors – develop a strategy for key staff members to spread news
  • Developing and communicating policy and guidelines
  • Connecting staff within the firewall using social media tools
  • Curating and disseminating externally sent information internally
  • Establishing a process and response team for ongoing use of tools, especially during marketing campaigns or crisis situations
 
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There are costs and risks to a program of action, but they are far less than the long-range risks and costs of comfortable inaction.

- John F. Kennedy -


I'm a great believer that any tool that enhances communication has profound effects in terms of how people can learn from each other, and how they can achieve the kind of freedoms that they're interested in.

- Bill Gates -