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Social media

  • Researching the level of understanding and use of social media tools in your own company
  • Providing a competitive analysis
  • Creating a strategy to use social media tools for existing objectives – ie, no new initiatives until a mature stage of use
  • Creating and empowering ambassadors – develop a strategy for key staff members to spread news
  • Developing and communicating policy and guidelines
  • Connecting staff within the firewall using social media tools
  • Curating and disseminating externally sent information internally
  • Establishing a process and response team for ongoing use of tools, especially during marketing campaigns or crisis situations
 
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Imperfect Action is better than no action.

- Giovanna Garcia -


I think it's fair to say that personal computers have become the most empowering tool we've ever created. They're tools of communication, they're tools of creativity, and they can be shaped by their user.

- Bill Gates -